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Vigour (3)

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Possible Answers:

VIM.

Last seen on: Metro Quick Wednesday, 27 December 2023

Random information on the term “VIM”:

Vim is the name of a range of household cleaning products originally produced by Lever Brothers (later Unilever). The Vim brand is currently owned by the German multinational company Henkel, while Unilever retains ownership in Canada and Vietnam.

Vim scouring powder, one of the first products created by William Lever, first appeared on the market in 1904, an offshoot of Monkey Brand scouring soap. The name is thought to derive from the colloquial English word “vim” which has the same meaning as the Latin vis, vim (“force”, “vigour”).

Vim was produced at Port Sunlight near Liverpool, England. The name Vim remained solely associated with the scouring powder until 1993, when a range of associated products were released. Vim was also the name of a detergent tablet manufactured by Lever Brothers, and sold in the United States during the 1960s. It was the sponsor of the sitcom on CBS, The Lucy Show, starring Lucille Ball .

Former owner Unilever abandoned Vim in favour of rival product Jif, although it was still sold in some other countries in Europe.

VIM on Wikipedia

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