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Alternative to Levi’s

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Possible Answers:
LEES.

Last seen on: Daily Crossword Club Crossword Friday, 15 September 2023

Random information on the term “LEES”:

Lees Foods Limited, commonly known as Lees of Scotland, is a manufacturer of branded confectionery and meringues in Coatbridge, North Lanarkshire, Scotland.

The company was founded in 1931 by John Justice Lees, the son of a grocer on Newland Street in Coatbridge. Lees had been attempting to create a smooth chocolate fondant bar in a workshop above the family shop in Newlands Street. Although unsuccessful, he attempted to coat the bar in coconut as an experiment, leading to the recipe for the Lees Macaroon bar.

The original products manufactured by Lees are the Lees Macaroon bar and the Lees Snowball. The company subsequently added other products, later adding tablet, fudge and coconut ice bars.

In 1982, Lees set up Heather Cameron Foods, expanding the company to manufacture meringues. Lees bought out the company seven years later, becoming the outright owner. The company suffered losses during the 1980s, and was sold to Fine Foods in 1991. Two years later, it regained independent ownership.

LEES on Wikipedia

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